Vol. 2 No. 1 (1991)

Published: 1991-01-04

From the Editors

Articles

Assessing the Value of Professional Practices

John Wallace, George Stollings

45-55
- PDF
Don't Mistake Business Plans for Planning (It May Be Dangerous to Your Financial Health)

Bill Parks, Philip D. Olson, Donald W. Bokor

15-24
- PDF
Getting Started Overseas: Eximank Working Capital Financing for Small Business Exporters

Toni Lester

81-85
- PDF
Marketing Strategies for Small Businesses: Applications of Expectations/Performance Gaps

Timothy L. Wilson, James M. Hainault

35-44
- PDF
Pricing Strategies and Fee Structures in Franchising Organizations

Robert T. Justis, Peng S. Chan, Ben L. Kedia

25-34
- PDF
Service Characteristics and Yellow Pages Advertising Effectiveness

Kenny K. Chan, Shekhar Misra

1-14
- PDF
Strategic Planning and the Family Firm: An SBI Consulting Perspective

Charles H. Matthews

72-80
- PDF
The Benefits of the SBI Program: Perceptions of Former Students

Gwen Fontenot, Michelle Haarhues, Lynn Hoffman

56-71
- PDF