The Difference Between Survival and Disaster: Crisis Planning in Small Businesses
Abstract
Crisis manage1nent seeks to lessen the impact of damaging events that can happen to an organization. Although crisis-management literature addressing the needs of larger organizations is plentiful, little has been written on this subject for small businesses. This study examines the perceptions and experiences of crisis events among the owners and managers of small-businesses. The results indicate that few of these organizations have a formal crisis-management team or plan. Reasons for this lack of planning are offered and implications for management are presented.
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