Small Business Solutions: Building and Leveraging a Competitive Intelligence Capability Without Going Broke

Authors

  • John E. Prescott University of Pittsburgh
  • Cynthia E. Miree University of Pittsburgh

Abstract

The interest in and use of Competitive Intelligence (CI) programs is increasing among small businesses. While small businesses/ace certain limitations in terms of resources, staff, time, and expertise, they are still able to design and utilize a Cl program  that will address their unique challenges and needs. This article presents a framework and set of guidelines that can be used by small businesses interested in designing or strengthening their competitive intelligence (Cl) program.

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Published

1998-06-16

Issue

Vol. 9 No. 2 (1998)

Section

Articles

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How to Cite

Small Business Solutions: Building and Leveraging a Competitive Intelligence Capability Without Going Broke. (1998). Journal of Small Business Strategy (archive Only), 9(2), 57-76. https://libjournals.mtsu.edu/index.php/jsbs/article/view/390