Is Your Small Business Prepared for a Crisis?


  • Frederic J. Herbert East Carolina University
  • Neil J. Humphreys Longwood College


Recent well-publicized catastrophic events have increased the importance of crisis management for many large business managers. The issue of crisis management for small businesses has received little attention in the literature. This article examines the issue of crisis management for small business owners/managers. A small business crisis model is presented to enable business owners and consultants to consider the types of crises that might affect small firms. Guidelines are proposed for small business owners to use to anticipate crises that might affect their firms and to effectively prepare for these events.


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How to Cite

Herbert, F. J., & Humphreys, N. J. (1994). Is Your Small Business Prepared for a Crisis?. Journal of Small Business Strategy, 5(2), 1-14. Retrieved from




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