George Mason University Libraries Historic Intelligence Speaker Series

Abstract

The George Mason University Libraries started a new speaker series, the Historic Intelligence Speaker Series, that was complementary to one of our significant special collections on this same topic.  This series allowed us to generate interest in and awareness about our special collections, identify new prospective donors to library programs, and cultivate and steward to our current library donors.  The high-profile nature of our speakers, geographic proximity to a large relevant community in the Washington, DC area, and broad appeal to alumni have made this series particularly successful.