Strategy Types and Small Firms' Performance An Empirical Investigation

Authors

  • A. Bakr Ibrahim Concodia University

Abstract

This empirical research examines strategy types in (220) small firms  and identifies a number of strategic directions and competitive devices that are associated with a high level of performance (profitability ).  The study underscores the importance of selecting an appropriate strategy for the small firm and  of  building  distinct  competence and  sustainable  competitive advantage .

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References

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Published

1993-01-09

Issue

Section

Articles