Zimmerman, M., D. Dunlap, R. D. Hamilton, III, T. L. Hill, and E. A. Chapman. “David Versus Goliath: Strategic Behavior of Small Firms In Consolidated Industries”. Journal of Small Business Strategy, vol. 13, no. 2, June 2002, pp. 56-74, https://libjournals.mtsu.edu/index.php/jsbs/article/view/507.