Estimating the Long-term Contributions of Small Buisness Marketing Expenditures. Journal of Small Business Strategy (archive only), [S. l.], v. 7, n. 1, p. 69–80, 1996. Disponível em: https://libjournals.mtsu.edu/index.php/jsbs/article/view/330.. Acesso em: 2 may. 2024.